by Richard Carey | Feb 1, 2025 | Uncategorized, Tips & Advice, Next Tech, Marketing
Artificial intelligence (AI) will continue to improve our online shopping experience in 2025. It is already improving performance, efficiency, and customer satisfaction. AI is helping brands create personalized shopping experiences and better data analysis. AI...
by Richard Carey | May 24, 2025 | Uncategorized
In the rapidly evolving landscape of artificial intelligence, two powerful paradigms have emerged at the forefront of innovation: generative AI and agentic AI. While both represent significant advancements in machine intelligence, they function in fundamentally...
by Richard Carey | Feb 16, 2025 | Marketing
Introduction Search engine optimization (SEO) is the key to unlocking small business growth. Why? Because it makes your business visible on search engines like Google. When your site ranks higher, more people find you, visit your website, and ultimately become...
by Richard Carey | Aug 9, 2024 | Marketing
ppc saas marketing strategy: Top 10 Powerful Tips 2024 To get right to the point, here’s a quick rundown of a ppc saas marketing strategy: Objective-Leading: Set clear goals for your PPC campaigns. Audience Tailoring: Customize your ads to meet the needs of your...
by Richard Carey | Jul 31, 2024 | Marketing
The #1 Powerful Guide to Paid Advertising Strategies in 2024 Why Paid Advertising is Crucial for Your Business Paid advertising is a must-have strategy for any business aiming to boost brand visibility and drive quick results. Here’s what you need to know:...
by Richard Carey | Jul 31, 2024 | Marketing
The #1 Guide to Powerful Pay Per Click Campaigns in 2024 Why a Pay Per Click Campaign is Important If you are looking to instantly boost your business’s online presence, a pay per click campaign (PPC) might be the solution you need. PPC campaigns can help your...
by Richard Carey | Jul 26, 2024 | Marketing
The #1 Powerful Bidding Strategies For PPC Marketing Success in 2024 The Power of Effective Bidding Strategies in PPC Marketing When it comes to bidding strategies for PPC marketing, the right approach can make or break your campaign. Choosing the best strategy...
by Richard Carey | Jul 17, 2024 | Marketing
What is Paid Search? Top Benefits Explained in 2024 Understanding Paid Search and Its Importance When discussing what is paid search, understand that it refers to the process of gaining traffic by purchasing ads on search engines. Quick Definition: – Paid...
by Richard Carey | Jul 7, 2024 | Marketing
NYC Advertising Guide: Top 10 Tips for Success in 2024 Why NYC Advertising is Crucial for Your Brand NYC advertising is essential for any brand aiming to reach New Yorkers and millions of visitors daily. Here’s what you need to know right away: Broad Reach:...
by Richard Carey | Jun 30, 2024 | Tips & Advice, Next Tech, Sales, Marketing, Uncategorized
In my decades-long career in media, I’ve hired countless interns, assistants, and managers. Some were brilliant, others were, well, let’s just say they were “learning experiences.” But none of them, not even the brightest stars, can hold a...
