Overview

Services provided: application development | brand identity | website design and development | SEO | data dashboard and reporting

Delivered: online application | demo and subscription versions | e-commerce capability | marketing websites for company and product

CarePoint Solutions envisioned an application for clinics that would reduce medical errors — the leading cause of preventable death — by improving the accuracy of diagnostic testing.

With only a proof of concept in hand, and without reliable software and a ready-for-primetime digital presence, their groundbreaking solution wasn’t accessible to potential customers.

Additionally, they needed updated websites, branding, and marketing to accompany the release of the app.

Challanges & Solutions

Challenge

CarePoint Solutions had screenshots of a first prototype, which they wanted use as the basis for a fully functioning and user-friendly online application that was ready for paying clients.

Further, there was only a rudimentary website and provisional branding, so the company’s digital marketing program didn’t reflect the company’s achievements and was in need of updating as well.

Solution

Following interviews with stakeholders and test users, research, and analysis, we established formal product and business requirements, defined CarePoint Solutions’ corporate identity, and developed a comprehensive understanding of the company’s challenges, needs, and goals. Based on that, we:

  • Developed software and an app to operationalize Carepoint Solutions’ technology
  • Created a simple UI to help users have a positive experience with the product
  • Created a marketing website which looked and worked seamlessly across different devices and platforms
  • Designed a straightforward product purchase and activation process
  • Designed and created a user-centric account portal that looked identical and worked seamlessly across different devices and platforms
  • Designed a way to deliver report information in easy-to-understand visual representation
  • Provide users with easily accessed reports and actionable information on any device at any time

Result

We successfully designed and delivered software, an app, websites, branding, and marketing that lived up to CarePoint Solutions’ groundbreaking medical testing technology.

Pickup content and illustrations here https://rcdm4dev.wpengine.com/project/carepoint-solutions/

Overview

Services provided: brand identity | website design and development | application development | SEO | data metrics Delivered: online application | demo and subscription versions | e-commerce capability | two marketing websites. CarePoint Solutions envisioned an application for clinics that would reduce medical errors — the leading cause of preventable death — by improving the accuracy of diagnostic testing. But without reliable software and a ready-for-primetime digital presence, their groundbreaking solution wasn’t accessible to potential customers. Additionally, they needed updated websites, branding, and marketing to accompany the release of the app.

Challanges & Solution

Challenge CarePoint Solutions had screenshots of a first prototype, which they wanted use as the basis for a fully functioning and user-friendly online application that was ready for paying clients. Further, there was only a rudimentary website and provisional branding, so the company’s digital marketing program didn’t reflect the company’s achievements and was in need of updating as well. Solution Following interviews with stakeholders and test users, research, and analysis, we established formal product and business requirements, defined CarePoint Solutions’ corporate identity, and developed a comprehensive understanding of the company’s challenges, needs, and goals. Based on that, we:
  • Developed software and an app to operationalize Carepoint Solutions’ technology
  • Created a simple UI to help users have a positive experience with the product
  • Created a marketing website which looked and worked seamlessly across different devices and platforms
  • Designed a straightforward product purchase and activation process
  • Designed and created a user-centric account portal that looked identical and worked seamlessly across different devices and platforms
  • Designed a way to deliver report information in easy-to-understand visual representation
  • Provide users with easily accessed reports and actionable information on any device at any time
Result We successfully designed and delivered software, an app, websites, branding, and marketing that lived up to CarePoint Solutions’ groundbreaking medical testing technology.