We were introduced to Nameclouds by one of our favorite designers, Colleen Kong-Savage, who had been commissioned to create the brand identity and collateral marketing artwork for this Brooklyn-born-and-bread startup with an innovative ‘baby naming’ app.
Working with the founder and designer, we helped craft an application interface that borrowed elements of Colleen’s striking artwork. Then we built a subscription website around it and produced an ‘explainer’ video as a lead-hook, before promoting the product launch with the first flight of social media posts, SEO and PPC advertising.