You don’t have to do it all yourself.

Hire a fractional Digital Marketing Officer.

If your small or mid-sized business doesn’t have a full-time digital marketing leader and is struggling to keep pace with competition and innovation, embed a seasoned marketing executive on an interim basis.

With a fractional Digital Marketing Officer (DMO), you will have a leader who knows the ropes and who has the experience to develop and guide your go-to-market strategy: setting marketing priorities, identifying target audiences, overseeing marketing channels new and old, hiring for marketing roles, leading and inspiring the team. As a DMO Richard will:

Plan and Define Your Go-to-Market Strategy 

After a comprehensive audit of your business and your competitors, customer personae, and active marketing programs,  you can expect a comprehensive digital roadmap to achieve your goals. KPIs include customer acquisition, engagement, and retention. Strategic recommendations encompass digital mix, performance projections, and customer journey optimization.

Assess and Refine Your Digital Marketing Stack

Your digital systems will be assessed for maximum efficiency, looking at agile processes, documentation, and training to be able to rapidly scale digital media capabilities. As part of the initial assessment, the fitness of your current martech stack is reviewed against enterprise needs and best practices.

Execute!

Hands-on leadership elevates the planning, activation, and in-flight optimization of your digital media campaigns, using advanced analytics, attribution modeling, market-mix analysis, and test-and-learn frameworks to maximize the return on your marketing investment and, where appropriate, Return on Ad Spend (ROAS). 

Richard Carey, RCDM Studio’s founder and Managing Director, is a digital product development and marketing leader with years of front-line experience spearheading digital transformation across startup and enterprise B2B and B2C environments. As a fractional Digital Marketing Officer, he is skilled at building and leading teams of in-house and outside professionals, coalescing multiple priorities into a unified strategy, supervising technology enablement, and managing flawless execution. 

More services to help grow your business.

Analysis & Strategy

Exploit Our Experience
Unlock success by leveraging our experience to invent custom solutions to give your business the edge to thrive in a dynamic market.

Websites & Apps

Home on the Digital Frontier
We will deliver an engaging user journey that supports your messaging, marketing, and sales.

E-commerce

Succeed with Online Sales
We build online stores that are right-sized for your needs, from a single product or service to thousands of customizable SKUs.

SEO & PPC

Grow Your Online Presence
We create and manage digital marketing campaigns using SEO, PPC, email and content marketing to expand your reach, increase traffic, and capture new business.

Our Design, Development and Marketing Work

Development Platforms and Tools

Trusted by Entrepreneurs, Emerging and Established Companies

What Our Clients Say

An army of talent...

“Richard is always on top of the latest techniques and tools to increase user engagement, leads and sales. His RCDM team is an army of talent, so from corporate identity to UX to complex application development, he’s got you covered. And he’s fun to work with!”

– Robin Bossert
Director, The Bossert Company

Impressive technical, design, and marketing capabilities...

RCDM Studio upgraded and reworked just about every aspect of our website and digital marketing infrastructure. They did an initial refresh of our original website and then a top-to-bottom redesign, and now are helping us connect with new clients using SEO and SEM/PPC. On top of their impressive technical, design, and marketing capabilities, Richard is responsive leader, his team works fast, and they get things done. In short, we think RCDM Studio great.

John Cook
Managing Partner, Rally Point PR

World class...

Richard is a world-class project manager, creative director and entrepreneur. His design and development team delivered great results on Elektra Transformation, our learning game and tournament for 24,000 salespeople across seven countries. 

– Gustavo Guevara Martínez
Grupo Elektra

Recommended without reservation...

Richard and his team at RCDM did an amazing job, with the end result being a sophisticated and user-friendly website, reliable and trouble-free search results on Google, and website traffic growth every month since RCDM began its work. They also developed a dashboard to track our web-related metrics, which has been very helpful. We’ve had a great working relationship and their expertise has made a significant difference. I’d recommend Richard and his team without reservation.

Sean Rushton
Communications Director, Locomation

Creative, dedicated, and delivers on his promises...

– Stuart Silverman
President & CEO, Becco Retail

Vast experience with ed-tech and games...

‘Richard has vast experience with educational technology and games-based learning. His team leverages WordPress and Drupal, with custom web applications using javascript, React, Angular and REST services on the back end. He has the skills, experience and world-wide team to get the job done.’

– Matt Schlanger
Black Rock

He's made a huge difference for my business...

“Richard has done a great job designing, building and managing my website for many years. After I had to close my office because of COVID he set up a regular email newsletter to my patients to stay connected and address their questions and concerns. It was above and beyond what I hired him to do, and it made a huge difference for my business. I can’t thank Richard enough.” 

– Dr. Robert M. Sorin, DMD
Prosthodontics of New York

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